How to Respond to Negative Reviews
Believe it or not, the same premise applies to negative review response as it does to positive reviews. How you respond to a negative review impacts not only the reviewer but all the sets of eyes that come afterward. Seeing a business handle a particularly challenging...
How Shopify Can Help Boost Your Retail Business
Shopify is one of the most popular e-commerce platforms globally for good reason. If you want to bring your retail business online, or better your online sales, Shopify is one of the most recommended options, because it is quick to set up and simple to use. However,...
Tips for Restaurants Looking to Optimize their Social Presence
These days, the vast majority of restaurants have social media accounts. They are important tools to help bring in new customers, reconnect with regulars, deal with reviews, and further brand awareness. However, they do take a lot of work to manage! The amount of work...
The Biggest Myth in Brand Perception
What is a brand?I’ll tell you what it’s not. It’s not your logo or your colour scheme, and it’s not what your company does. Yet, only explaining what we do seems to be our elevator pitch to that age-old networking question, “So, what do you do?” Take a look at...
How Medical Device Marketing Collateral Design Impacts Your Success
Marketing a medical device often involves multiple teams including experienced designers and developers with industry knowledge and experience adhering to strict policies and requirements. Not only should your team understand how to properly brand and communicate the...ABOUT THIS BLOG
As long as the coffee’s on we want to keep sharing knowledge with our stakeholders. The diversity of our experience spans, advertising, brand development, media and public relations, employee engagement, e-commerce, lead generation, custom web applications, local business optimization, and lots of things in between.