Workshop: Communicate Your Brand - Develop Your Elevator Pitch

Workshop: Communicate Your Brand - Develop Your Elevator Pitch

Discover your purpose – your passion – your offering – and communicate it clearly to others. How you communicate who you are and what you do - to the people that matter. Have you ever been asked what you do, and not be able to provide a clear answer? Do people’s eyes often glaze over when your introduction doesn’t even...

Use your WiFi to  transform the way you  reach customers.

Use your WiFi to transform the way you reach customers.

We are thrilled to announce our recent partnership with Silicon Valley-based wifi marketing company, Zenreach. We elected to partner with Zenreach due to their commitment to supporting small business and bridging the gap between the online and offline world. Zenreach leverages in-store wifi connection to demonstrate how your online marketing efforts translate into offline foot traffic.Use your Wifi to engage...

6 Reasons Your Local Business Listings Need to Be Accurate

6 Reasons Your Local Business Listings Need to Be Accurate

As a business, how likely is it that potential customers will come through your door? The whole point of an online presence is to entice customers into your store, your leasing office or your showroom so you can convert them to paying customers rather than just browsers online.Further, nothing is more frustrating as a customer than finding out that you...

How to Respond to Positive Reviews

How to Respond to Positive Reviews

A good or bad reputation can mean the difference between a business thriving and expanding, or closing their doors for good. In the digital age, a business’s reputation is controlled by consumers using online review platforms like Yelp, Google and Facebook to announce the quality of their business publicly. The good news is that this lets businesses easily monitor and...